Krishna De: Insights From Ireland On Digital Marketing, Social Media And Entrepreneurship

How are you celebrating International Women's Day this year? I'll be at an event in Dublin - "Women In Business – Shaping the Future” that will be bringing together 150 female entrepreneurs in Dublin for this years International Women's Day on the 8th March 2010 at the Alexander Hotel, Dublin.

The event is being co-ordinated by the The Enterprise Europe Network office in Dublin Chamber of Commerce  as part of their Female Ambassador Programme along with the Women In Business networks from Dublin City, Fingal, and Dun Laoghaire-Rathdown County Enterprise Boards.

Speakers at the event include Mary Ann O’Brien Founder and MD of Lily O’Brien’s, Ireland’s Leading Luxury Chocolatier, Lucy Gaffney Chairperson of Communicorp Group Ltd and MC on the evening will be Nicola Byrne Managing Director of 11890.

The event starts at 6pm. For more details or to book your place contact the Enterprise Europe Network – Female Ambassador Programme Co-Ordinator Marion Jammet at  the Dublin Chamber of Commerce on 01-644 7200 or by email at marion@dublinchamber.ie.

Yes I will be there - as I'm one of the Female Ambassadors for the Enterprise Europe Network.

I hope you can join me?

Watch Mary Coughlan An Tánaiste who launched the new European Network of Female Entrepreneurship Ambassadors in Ireland back in December last year.

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Coaching colleague Tara Nolan shared with me about a forthcoming workshop by Aboodi Shabi, taking place on the 8-9 April 2010 in Dublin.

This is an experiential workshop and will cover:

• Coaching’s important role today, within a larger historical context
• How our personal histories and beliefs shape our sense of possibility
• How the body is a conduit for learning and lasting change
• Practices to shift moods and expand your emotional intelligence
• Connecting to mood and emotion, and discovering their effect on our actions
• Working productively with fear, anxiety and stress
• Developing generative practices that support a future that you (or your clients) want to see happen.

Tuition Incentive: € 550 before 10 March 2010 - Regular price: € 650 (includes refreshments)

Register Today Online: www.newfieldeurope.com/Dublin

For more information, contact: Tara Nolan on +353 (1) 6813555 or by email to taranolan@btinternet.com

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Two events are taking place next month which might be of interest to you if you are a coach in Ireland - hosted by the Association for Coaching in Ireland (disclosure: I am the chair of AC Ireland).

Tuesday 23 February 2010 – How To Differentiate Yourself And Get Selected As A Coach with Gobnait O'Grady and How Organisations Select The Best Coaches with Paddy Stapleton of ESB

Venue: Ulster Bank, Ulster Bank Group Centre, George's Quay, Dublin 2

Time: 6.00-6.30pm Registration. 6.30-8pm Workshop. 8.00-8.30pm Networking

Price €15 (Members) €30 (non members).

Wednesday 24 February 2010 – How To Differentiate Yourself And Get Selected As A Coach with Gobnait O'Grady and How Organisations Select The Best Coaches with Seamus Carey and Anne McCormick, The Beeches Management Centr who provide coaching to the health care sector in Northern Ireland

Venue: 12 Hampton Manor Drive, Belfast, BT7 3EN

Time: 8.30-9.00am Registration. 9.00-10.30am Workshop. 10.30-11.00am Networking

Price: £15.00 Members, £30.00 Non-Members (inc. VAT).

Find out more about the event on the AC Ireland event page at http://www.associationforcoaching.com/event/workshops.htm#1_8

Follow AC Ireland on Twitter at http://www.twitter.com/acireland

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Friend and collegue Neville Hobson will be in Dublin next week to facilitate a workshop for the PRII especially aimed at experienced PR practitioners and will explore how new media can be incorporated into PR campaigns.

This is a full day workshop.

The course curriculum includes:

    * Where social media fits into the business world
    * Social media platforms that can be adopted to complement and enhance your organisational objectives
    * Guidance on best practice use of these technologies.

Neville is an accredited communications practitioner with over 25 years' experience in public and media relations, marketing, employee, compensation and benefits communications, as well as investor and financial relations communications.

He is a friend, someone I collabirate with on projects and a guide to me especially in all things technical and I can guarantee he'll bring a lot of value to this workshop.

How much does it cost? For PRII members €385 and for non-members €520.

Book your place HERE. I understand there only a few places left.

I'll be there attending the afternoon session - so say hi if you are there.

And see what other programmes and events I am attending over at my Plancast page. And for events I am hosting check out my events page on Biz Growth News.

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The Better Business Show hosted by the Small Firms Association will be taking to the road again this month - they aim to help you assess the economic outlook, finance, technology, energy efficiency, health and life insurance and waste management.
It's free to attend and you can find all the details at their website HERE.

The dates and veues planned are:

26 January     Stillorgan Park Hotel, Co Dublin                  18:00 - 20:00    
27 January     Nuremore Hotel, Co Monaghan                   18:00 - 20:00
28 January     Osprey Hotel, Co Kildare                             18:00 - 20:00    
2 February     Radisson Blu Hotel, Limerick                      12:30 - 14:30    
2 February     Radisson Blu Hotel, Limerick                      18:00 - 20:00    
3 February     Bridge House, Tullamore                            18:00 - 20:00    
9 February    Tower Hotel, Waterford                                18:00 - 20:00    
10 February  Talbot Hotel, Wexford                                   18:00 - 20:00
11 February    Lyrath Estate Hotel, Kilkenny                     18:00 - 20:00    
16 February    Clarion Hotel, Sligo                                     18:00 - 20:00
17 February    Breaffy House, Co Mayo                            18:00 - 20:00    
18 February    Radisson Blu Hotel, Galway                       18:00 - 20:00    
23 February    Fels Point, Co Kerry                                   18:00 - 20:00    
24 February    Clarion Hotel, Cork                                     12:30 - 14:30    
24 February   Clarion Hotel, Cork                                      18:00 - 20:00    
25 February   The Heritage Hotel Portlaoise, Co Laois 18:00 - 20:00    
2 February     Crowne Plaza Northwood, Dublin 9           18:00 - 20:00    
3 February     Eircom HSQ, Dublin 8                                18:00 - 20:00

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Date: Tuesday 19 January 2010

Time: 8.00-9.30am

Venue: The Burlington Hotel, Dublin 4

Cost: Free

I just had word from a colleague of mine on the Digital Marketing Institure that he's hosting a free event with a difference next week. John Ring of RingJohn.com has organised  a session which he tells me will be 'X-Factor' style with a panel and the audience texting in the presenter they want to win.

The three speakers will take one aspect of internet marketing and present a 15-minute fun and informative overview - and there is no charge. Yes there is a free breakfast too! The sessions are as follows:

“Commercial Gain via the Web”

Claire Walsh, Online Sales & Operations Manager UK&IE - www.Google.com

 “Why am I not no.1 in Google?”

John Ring, Search Engine Marketing Specialists - www.RingJohn.com

 “How Barack Obama used the web to win the White House. And how you can use the web to win too.”

Nualan O’Brien, Online Marketing and Writing Specialists - www.TheWordClinic.com

The panel has non other than Damian Ryan, Head of Digital, Results International - www.ResultsIG.com and co-author of 'Understanding Digital Marketing' (oh and me!).

If you'd like to attend just contact Nualan O’Brien at info@thewordclinic.com or on 086604 2895 to book your place - while it's free to attend there are limited spaces available.

Oh if you plan to come perhaps you want to let me know over at the event update on PlanCast.

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Google has announced that it may end its operations in China following a "sophisticated and targeted" cyber attack originating from the country commenting that is it no longer prepared to censor its Chinese search engine - google.cn.

Last year, the search engine market in China was worth an estimated $1bn and analysts previously expected Google to make about $600m from China in 2010 with nearly 340 million Chinese people online, compared with 10 million a decade ago. Google has 31% of the market compared with about 60% controlled by market leader Baidu, which has a close relationship with the Chinese government. Yahoo has less than 10%.

David Drummond, SVP, Corporate Development and Chief Legal Officer of Google posted in a blog:

Like many other well-known organizations, we face cyber attacks of varying degrees on a regular basis. In mid-December, we detected a highly sophisticated and targeted attack on our corporate infrastructure originating from China that resulted in the theft of intellectual property from Google. However, it soon became clear that what at first appeared to be solely a security incident--albeit a significant one--was something quite different.

We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn,and potentially our offices in China.

The decision to review our business operations in China has been incredibly hard, and we know that it will have potentially far-reaching consequences. We want to make clear that this move was driven by our executives in the United States, without the knowledge or involvement of our employees in China who have worked incredibly hard to make Google.cn the success it is today. We are committed to working responsibly to resolve the very difficult issues.

As a side note, Baidu recently that it is creating an independent company to offer premium online videos to Chinese Internet users including movies, TV shows, sports, and animation, and it will generate its revenue through advertisements. This move with Google and the launch of this new service will no doubt secure Baidu as THE search engine for China.

For more information on this story see the article and short video on the BBC.co.uk site.

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