If you are using a business blog it is a great idea at this time of year to review what has been working and what you need to improve to enhance the effectiveness of your business blog in the year ahead.
I know through my workshops that many people are concerned that they are not attracting relevant leads and revenues from their blog as they have not considered how to integrate it as a key part of their marketing. If you are in this position then you might be interested in attending a free webinar hosted by LeadPages (a tool I use and recommend) which is taking place on 17 December 2014 at 2 pm ET/ 7 pm Ireland and the UK.
In the event they will be covering:
– What you should put on your blog homepage if you want to double or even triple the size of your email list (and turn every blog reader into a potential new customer)
– The latest proven tactic that has been known to increase your blog leads by an average of 32%
– Two of the most overlooked opportunities on your business blog (and how to turn these lost leads into your new subscribers)
– How organisations inspire blog readers to join their email lists (and how you can borrow the same tactic).
If you are looking at this article on my site, then you will know that I have in the middle of a re-design – I am approaching my 10th anniversary of blogging in a few months!
I still have a few things I want to change on the site, but part of my objectives is to use some of these tactics covered in the webinar on this my personal blog. It is a journey so there is still alot of work I want to do in the forthcoming weeks.
So if you are interested in boosting your business blog lead generation results in 2015, i recommend that you attend the webinar – yes they will be covering their own product as part of it but you can use the tactics covered whether or not you invest in their lead generation platform.
Remember to register for the free webinar here.