I have mixed thoughts on social marketing influence ranking tools. On the one hand I do not personally like them as a way to calculate influence based, for example, on the number of followers someone has on social networks and the number of shares their content gets is only one part of determing influence. Someone may not have a high score on a social … [Read more...]
Articles, resources and tutorials to help you integrate digital marketing, social media marketing, mobile marketing, live streaming and content marketing to improve your online visibility and attract more leads to your business.
This week I received a little package with two delicious cup cakes thanks to Sage One in Ireland along with an invitation to attend their forthcoming breakfast meeting taking place on 17 July 2013 at the Shelbourne Hotel in Dublin. Sage One is celebrating their second birthday in Ireland by hosting this event which will have speakers from Google and … [Read more...]
If you are using Instagram on your iPhone you will be delighted to know that a new update is available in version 4.02 so that we can now take photos and record videos in landscape mode using the app. I don't see this available yet for Android devices. The update also provides for Cinema stabilisation for front-facing cameras. So check out the … [Read more...]
IPSOS MRBI have just published an update of their social media monitor for Ireland which is based on a Nationally representative sample of 1,000 adults aged 15+. The chart posted on Twitter also includes data from 2011 and 2012 for comparison. You can see their Tweet about the content here. As with all research, I recommend that you take this as an … [Read more...]
LinkedIn announced at the end of June that they now have more than 3 million company pages registered on their site. If you have not established a LinkedIn company page you can find resources here to get started. LinkedIn also provides an infographic with some data about LinkedIn company pages and what you will find of interest if you are posting … [Read more...]
If you are curating favourite recipes on Pinterest or even recipes you want to try, how do you use the recipes you find? Or are they just saved for a rainy day? I love strawberries so have been curating a Pinterest board of recipes dedicated to strawberries. At the same time I have three daughters who are keen to cook and bake recipes - I only hope this … [Read more...]