If you are creating content for your website, blog or social media updates, there is no question that great visual content will help you attract more interest in your content. But what happens if you have no technical design skills, have no one in your team to support you and can not afford to invest in outsourcing development of your visual content? That … [Read more...]
Articles, resources and tutorials to help you integrate digital marketing, social media marketing, mobile marketing, live streaming and content marketing to improve your online visibility and attract more leads to your business.
Update 12 July 2013 At long last Instagram has finally made available the ability to embed instagram photographs and videos - perhaps as a response to the new tools that are being released by third parties such as those I mentioned in my original article. Instagram comment in their blog post announcing the update: Your embedded photo or video appears … [Read more...]
Here is some research that you might find suprising. Recent research has indicated that consumers are more likely to find online rating systems useful if only a small number of people have given feedback. The researcher reports: People giving online reviews of products and services - such as those found on the websites Amazon or TripAdvisor - … [Read more...]
What does 1 million shares on Facebook look like is the question addressed in some recent research (PDF download and you have to be logged into Facebook to access it). The research showed that for the article that was reviewed, there are hundreds of nodes of shares - I love the visualisation image don't you? In the research for the article reviewed it … [Read more...]
Today is a busy day in our home - with a birthday party for our eldest who is now officially a teenager and it being Father's Day. The girls really love arts and crafts and now they are older it is a good excuse to get my old crafting tool box out (more of that at a later date). However one of the things that is relatively new to me is the idea of free … [Read more...]
Following up on my earlier article about five tips for using hashtags on Facebook in your digital marketing campaigns here are six more things you need to know (screen shots included).If you can not see the presentation on this article you can view it on Slideshare here. Are you planning to use Facebook hashtags in your marketing campaigns? Using … [Read more...]