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How to use StoryChief to craft your articles for content marketing success

10/09/2018 By Krishna De Leave a Comment

How to use StoryChief to craft your articles for content marketing success

I am always experimenting looking for ways to improve content management workflows so when I came across StoryChief over a month ago and reading about the features it offers, I had to experiment. Especially if you are working with a content creation team, it can be challenging to manage the process, so StoryChief was created to help us by enabling stories … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Employer Branding, Facebook Marketing, Featured Articles, Featured On Instagram, Influencer marketing, Mobile Marketing, Online PR, Personal Branding, Social Business, Visual Marketing Tagged With: Blogging, Content Marketing, Digital Marketing, Employee engagement, Employer Branding, Facebook Instant Articles, Facebook Marketing, Google AMP, mobile marketing, Social Business, Social media, StoryChief, Visual content marketing

How to live stream to YouTube with your webcam and no third party tools

21/03/2018 By Krishna De Leave a Comment

How to live stream to YouTube with your webcam and no third party tools

If you are using live video as part of your communications plan, you may have considered using YouTube live. In recent months it has become possible to live stream with your mobile using the YouTube app, but YouTube is a little more complext from your desktop - until now. As announced this week,  you can now go to youtube.com/webcam OR click on “Go live” in … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, Influencer marketing, Live streaming for business, Social Video, Video Marketing, Visual Marketing Tagged With: Content Marketing, Digital Marketing, Learn to live stream, Live streaming for business, Live streaming tips, Live video, social video, Video marketing, Visual Marketing, YouTube live, YouTube Livestream with your web camera

Social media disclosures and your Holiday marketing campaigns

21/12/2016 By Krishna De Leave a Comment

Social media disclosures and your Holiday marketing campaigns

I've been noticing a video getting a lot of coverage in the media (over 3.4 million views since it was posted yesterday) - probably because it is something that has not been done before, it includes technology that is currently popular, and it involves a well know social media influencer. There is no question that the video is a great campaign. … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Holiday Marketing Tips, Influencer marketing, Social Business, Visual Marketing Tagged With: 360 camera, Influencer marketing, Samsung, Samsung Gear 360, Social media, Social media influencers, social media marketing

Event – Social Media Influencers What PR Professionals Must Know

26/09/2016 By Krishna De Leave a Comment

Event – Social Media Influencers What PR Professionals Must Know

As you will probably be aware if you read my content or have heard me speak in person or on live stream events or podcasts, a topic I am particularly passionate about is the issue of disclosures - or more to the point non-disclosures - by bloggers and social media influencers. I see this increasingly in Facebook Groups where people post links to resources … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Facebook Marketing, Influencer marketing, Ireland, Social Business, Social Media Ireland Tagged With: PRII, Social media in Ireland, Social media influencers, social media marketing

When posting affiliate links and sponsored competitions social media influencers must comply with legislation and disclosures

15/08/2016 By Krishna De

When posting affiliate links and sponsored competitions social media influencers must comply with legislation and disclosures

Recently on my weekly live video show I talked about a competition hosted by a US brand on Periscope. The objective for them was to really build more visibility of their brand on National Chicken Wing Day in the US. As I discussed in the show, they did grow their followers on Periscope as followed the brand account for the opportunity to win … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, How to use Periscope and Meerkat for business, Influencer marketing, Instagram, Live streaming for business, Marketing with Periscope, Online PR, Online reputation and safety, Social Business Tagged With: #TheSocialInfluencer, Affiliate marketing disclosures, Anker Official, FTC Guidelines, Influence marketing, Social media compliance, social media disclosures, Social media influencers, social media marketing

Social Media Disclosures – a primer for marketers and social media influencers

05/08/2016 By Krishna De 1 Comment

Social Media Disclosures – a primer for marketers and social media influencers

There is no question that brands are engaging with social media infleucners perhaps to give them a kick start with launching their presence on a new social media channel or to promote new products. I have referenced how brands worked with influencers in relation to live streaming in previous articles including the issue of there often being no … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, Influencer marketing, Online reputation and safety, Social Business Tagged With: FTC Guidelines, online reputation, Social media compliance, Social media disclosure, Social media influencers

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About Me

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

ABOUT ME

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

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You will find the resources on this site of assistance if you want to be more effective with your digital marketing, enhance your online visibility and manage your online reputation. Subscribe to my YouTube Channel, my podcast and my Alexa briefing for social media tutorials and the latest live streaming news and technology tips

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