Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
With constant changes in the algorithm of social media platforms, you might be wondering what actions you can take to help you get more visibility for your campaigns? Here are five tips to help you optimise your communications plans for your next campaign beyond the ‘usual advice’ of: posting strategically at times and on platforms where your audience … [Read more...]
I am always experimenting looking for ways to improve content management workflows so when I came across StoryChief over a month ago and reading about the features it offers, I had to experiment. Especially if you are working with a content creation team, it can be challenging to manage the process, so StoryChief was created to help us by enabling stories … [Read more...]
If you have not discovered the benefit of curating links online for personal reference, sharing with team members or colleagues and for research, you are certainly impacting your productivity. Over the years I have used and recommend many tools in my digital marketing workshops and in my social media marketing programmes for PR and communications … [Read more...]
If you watch live streams or create live video using Twitter and Periscope, you will know that until now you have not been able to direct people to watch a live video or live stream replay from a specific time point. Facebook recently introduced this feature for live stream replays and video hosted on their platform. YouTube has had this feature for … [Read more...]
If you are publishing images and videos to Facebook for your business, you might be intrigued to know the details of specific settings and requirements for your content. And if you are using Facebook ads you might want to check out the Facebook ads guide for media requirements. There is a helpful resource from Facebook you may wish to access - you can find … [Read more...]
If you are live streaming, you will know that one of the challenges is attracting viewers to your shows. Many live streamers enjoyed using previously available live stream platforms where they could be discovered because people were using the platform and could come across their live stream. That is one of the issues the new Facebook Watch programme is … [Read more...]