Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Looking to use Snapchat and Instagram stories for your events and conferences - then you are in the right place. Below is a replay of the live show recorded on 27 July 2017 which was broadcast live on Facebook Live. Talking Social Business brings you the latest social business, mobile marketing and live stream tools and case studies to help … [Read more...]
As the world of traditional media continues to change, it was no real surprise that the British news paper the Telegraph announced this week that it was now going to publish content on a daily basis as part of the Snapchat Discover programme therefore allowing the publication to reach younger readers. It follows publications such as the New York … [Read more...]
If you follow Snapchat news you may recall that Snapchat bought Bitstrips, the startup behind Bitmoji, back in March for a reported US$100 million, but at the time. This week Snapchat revealed how it would integrate Bitstrips’ product alowing Snapchat users the opportunity to use their personalised avatar in chat or in snaps.If you do not already have a … [Read more...]
If you are in the UK or the US and are hosting an event you may have been experimenting with Snapchat geofilters for events from birthdays to conferences.I was recently speaking at some events and conferences in the UK so them as an opportunity to create and test Snapchat on demand geofilters myself. You can find out more about the guidelines for … [Read more...]
If you are working for a government body or even a political organisation, you might wonder how Snapchat could be integrated into your communication plans. I recall when the White House joined Snapchat at the beginning of 2016 their press office stated that they were joining the social network to connect with the population using it in new and creative … [Read more...]
If you are hosting events or conferences, using social media to promote your programme is a great way to attract visibility and potential registrations for your event.As I will be speaking at New Media Europe about using Snapchat for business, I thought I would share four of the case studies I will be referring to. Mike Russell the founder of the conference … [Read more...]