Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
If you watch live streams or create live video using Twitter and Periscope, you will know that until now you have not been able to direct people to watch a live video or live stream replay from a specific time point. Facebook recently introduced this feature for live stream replays and video hosted on their platform. YouTube has had this feature for … [Read more...]
If you watch the Live Stream Insiders show that I host and produce, you may recall a story in the 21 January 2018 show about the new feature Facebook was to launch - Facebook Watch Parties. You can watch the replay of the show here and you can see the information about the feature in the curation of links for the episode. Update May 2018 - read the … [Read more...]
If you are using Facebook as part of your online marketing, I do hope you are using videos on your Page to increase reach and engagement. On the 4 March 2018, I noticed a new layout on one of my Facebook pages when going to edit a live stream. I have seen some changes in the last few weeks with the way that we upload captions to a Page for videos which then … [Read more...]
It can sometimes be challenging to find visually engaging images for presentations and all too many times I see speakers use really awful images or clip-art which detracts from their content no matter how good their presentation is. Over the years I have created and in some cases purchased images to use in my presentations from webinars to live streams and … [Read more...]
Have you been meaning to implement HTTPS on your website? Well now it is critical if you want to be seen as a trusted source for your site visitors. In a recent announcement Google has confirmed that when users visit HTTP sites on Chrome they will be marked as "Not Secure" from July 2018 with the release of Chrome 68. If you are wondering if … [Read more...]
If you are a nonprofit organisation or charity why is looking to build awareness for your campaigns have you considered using a chatbot? Here is an example from Wateraid who developed a chatbot for their Untapped winter campaign on Facebook. Rather than integrating the chatbot with their Facebook page, they created a separate page for the chatbot. The … [Read more...]