Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
What was the last thing you did on your mobile phone? When I ask this question in the workshops I run, rarely is the answer that someone made or received a phone call.So the new data reported on recently from Comreg which reports that media downloads and uploads and social networking now takes up more traffic on Irish mobile phones than voice calls or text … [Read more...]
It seems that Irish businesses have still not truly embraced mobile and social live streaming and those that have leave a lot to be desired I am afraid with only a handful of notable exceptions. But today I was heartened to see Donal Skehan try out YouTube Live to live stream as it is the day of his new book launch. I came across the live stream as I … [Read more...]
Have you been reluctant to use online video and live streaming for your small business? You are not alone - many of the people I meet through my speaking and workshops are reluctant to start using video for their business - sometimes because they do not know how to get started, they are concerned about the cost and they do not want to be in front of the … [Read more...]
How to you surf the web? Research that has just been published by the Irish price comparison and switching website, Switcher.ie suggests that 36% of Irish people are spending over 20 hours online per week. The research also found that a quarter of broadband users spend between 11-20 hours online in a typical week. The activities we are most … [Read more...]
As part of my visual content marketing series of live streams on Periscope and Meerkat I recently discussed two free training programmes that I think are worth exploring. The first is for brand marketers and is taking place in London in May and is the Search Enjine Journal Summit which you can read about here. The second is a great initiative from … [Read more...]
As part of work in educating organisations and businesses to use mobile live streaming apps such as Meerkat and Periscope to promote their business, one of the areas I have been speaking and working with clients on is how they can use these apps for their live events. You can see below an example here of Ciaran Conroy of Leopardstown Racecourse … [Read more...]