Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
At the PRII conference this year it was reported that: From 2010 to 2012, somewhere between 30-50% of broadsheet content stemmed directly from PR activity. What is also interesting to note is that many organisations are finding that 'news sites' will cut and paste their press release without altering it when posting it to their online publication. This … [Read more...]
Are you still wondering what all the fuss is about Twitter? If you want to explore using Twitter then check out the latest ebook from Irish based entrepreneur Karen Brown 'How To Go From Twitter Newbie To Expert In 7 Days' which covers 21 tips to undertake over 7 days. Karen sent me a message on Twitter asking permission to use my Twitter bio in her new … [Read more...]
If you are using social media in your organisation one area of consideration that you need to ensure that you take into account is compliance. I am delighted to have been invited by Cork Chamber to speak at an event called 'Social Media Wake Up Call' taking place on the evening of 30 July in Cork. The sessions at the event will look at the issue … [Read more...]
This week I received a little package with two delicious cup cakes thanks to Sage One in Ireland along with an invitation to attend their forthcoming breakfast meeting taking place on 17 July 2013 at the Shelbourne Hotel in Dublin. Sage One is celebrating their second birthday in Ireland by hosting this event which will have speakers from Google and … [Read more...]
IPSOS MRBI have just published an update of their social media monitor for Ireland which is based on a Nationally representative sample of 1,000 adults aged 15+. The chart posted on Twitter also includes data from 2011 and 2012 for comparison. You can see their Tweet about the content here. As with all research, I recommend that you take this as an … [Read more...]