Would you like to have the opportunity to use a premium press release service for free?

Well on Friday 22 January 2010, Jack Murray and his company Mediaexpress.ie is offering to distribute thousands of news releases for no cost from Irish businesses, organisations and charities, with just one catch: your press release must be about something positive.

Jack is calling this initiative ‘Good News Friday'.

All good news releases sent with the Mediaexpress.ie press release distribution service on January 22 2010 will be free.

You can participate in Good News Friday by logging on to www.mediaexpress.ie.

Mediaexpress.ie is a press release distribution service where you can send releases to over 150 bespoke media lists. But going through the Mediaexpress.ie.

Disclosure: I know Jack as I spoke at one of the conferences he organised last year - you can see my presentation HERE which covered 20 social media best practice tips.

How did I get to hear about Good News Friday? Well Jack sent me a press release!

So now it's over to you - what news story can you create for your business to help you increase your visibility?

Perhaps you can Model what Jack did - he created an event that was worthy of being talked about - that's why I am sharing this story with you.