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How a football club uses Google Hangouts for engaging with fans QPR Google Hangout with Nedum Onuoha

24/04/2014 By Krishna De 1 Comment

How a football club uses Google Hangouts for engaging with fans QPR Google Hangout with Nedum Onuoha

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QPR Google Hangout with Nedum Onuoha April 2014

QPR Google Hangout with Nedum Onuoha April 2014

As you may be aware, I am always on the look out for European (especially Irish and UK) organisations and businesses using Google Hangouts as part of their online communications.

If you are a Queens Park Rangers FC fan – or even just a fan of sports – then you should check out the replay of the Google Hangout that took place last week – this was a 30 minute show.

They commented in their promotion about the event:

On Thursday 24th April, we’ll be broadcasting our third live Google Hangout and we want you, the R’s faithful, to join us!  After the recent success of our live Hangouts with Clint Hill and Charlie Austin, we are delighted to confirm we will be joined by defender Nedum Onuoha for our next live edition.

People were invited to take part in the live hangout and three people joined as guests – fans from Norway, the UK and the US. You can find the event page on Google Plus here.

The only problem that I noted for viewers is that people who Tweeted the link to the event (as I did) now have a Tweet saying the video has been removed by the user – it seems the QPR multimedia team tood down the original video perhaps to edit. That is something to watch out for if you are hosting hangouts as some potential links you may share will then not work. In addition the video on the Google Plus event page is no longer available.

Tweeting about the QPR Hangout before the event but after the event the video replay is no longer live

Tweeting about the QPR Hangout before the event but after the event the video replay is no longer live

You can watch the replay of the Hangout with Nedum Onuoha here on YouTube or below. It was great to see fans participate from across the globe and I was very impressed from the interaction and response to the questions by footballer Nedum Onuoha. Unfortunately the quality of the live stream and subsqequent recording from QPR’s end is not as clear as the guests they had attending the event. But don’t let tha put you off watching the replay.

 

In advance of the event QPR used their social media channels to ask for participants and build interest in the event – I really like the Vine that they published in advance of the event which you can see here.

 

What ideas does this give you for using Google Hangouts in your organisation for engagement with your fans, supporters and followers?

If you found this example of using a Google Hangouts for business of interest you can  share it with your network – Click To Tweet

I originally wrote a post about the event on Google Plus which you can read here – make sure you follow my posts there for more information about using Google Plus for your organisation or contact me if you need in-house training or consulting on using the platform as an integral part of your digital marketing.


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Filed Under: Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Google Hangouts, Google Plus, Krishna On Google Plus, Social Business, Virtual Events, Visual Marketing Tagged With: Google, Google Plus, GoogleHangouts, Hangoutsforsports, onuohahangout, QPR

About Krishna De

Krishna De is a corporate communications strategist, speaker and educator and loves to share resources on content strategy, digital marketing, social media marketing, personal branding, online reputation and live video. Follow her on Twitter for communications and marketing news.

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