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13/02/2012 By Krishna De Leave a Comment

How do you communicate your differentiation?

How do you communicate to prospective clients how you differ from your competitors? You can listen to my thoughts that I recorded on SoundCloud today. How do you differentiate yourself from your competitors by KrishnaDe This clearly is a fine line that we must tread. Some organisations build their reputation on being confrontational. This … [Read more...]

Filed Under: Uncategorized Tagged With: advertising, Branding and Design, Ireland, marketing

01/09/2011 By Krishna De Leave a Comment

Children’s Commercial Communications Code Public Consultation by the Broadcasting Authority of Ireland

As a parent and someone who is a marketer, here is an important public consultation that I will be paying attention to. This week the Broadcasting Authority of Ireland (BAI) launched a public consultation on how food and drink should be commercially promoted to children in the broadcast media.The public consultation is part of a review by the BAI on the … [Read more...]

Filed Under: Uncategorized Tagged With: advertising, Branding and Design, Ireland, marketing, Online marketing

22/08/2011 By Krishna De Leave a Comment

Eloqua Grande Guide to Social Advertising

Eloqua Grande Guide to Social Advertising View more documents from Eloqua … [Read more...]

Filed Under: Uncategorized Tagged With: advertising, Digital Marketing, Online marketing, Social media, social networking

28/05/2011 By Krishna De Leave a Comment

Facebook Sponsored Stories – two reasons to consider using them

Have you tested Facebook sponsored stories yet?   Why should you consider Facebook Sponsored Stories versus Facebook Ads? In a recent article it was reported that Facebook’s social contextual ad formats got a 46% higher click-through than standard display ads when it reviewed Facebook Sponsored Stories ads, showing a user when a … [Read more...]

Filed Under: Uncategorized Tagged With: advertising, Facebook, Research, Social media, social networking

21/05/2011 By Krishna De Leave a Comment

How to use YouTube Promoted Videos for lead generation and sales

http://bgn.bz/ytpromotedvideos to find out more about YouTube promoted videos where you can use one of your own videos for promotion so that your video promotion will appear next to relevant search results. You will only pay when people click to watch your video Register for YouTube promoted videos at http://ads.youtube.com Find out more about how you can … [Read more...]

Filed Under: Uncategorized Tagged With: advertising, online video, social media marketing, Social Media Training, YouTube

26/02/2011 By Krishna De Leave a Comment

Facebook Ads – recording of the Facebook live event

Watch live streaming video from facebookeducation at livestream.com … [Read more...]

Filed Under: Uncategorized Tagged With: advertising, Facebook

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About Me

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

ABOUT ME

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

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You will find the resources on this site of assistance if you want to be more effective with your digital marketing, enhance your online visibility and manage your online reputation. Subscribe to my YouTube Channel, my podcast and my Alexa briefing for social media tutorials and the latest live streaming news and technology tips

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