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When posting affiliate links and sponsored competitions social media influencers must comply with legislation and disclosures

15/08/2016 By Krishna De

When posting affiliate links and sponsored competitions social media influencers must comply with legislation and disclosures

Recently on my weekly live video show I talked about a competition hosted by a US brand on Periscope. The objective for them was to really build more visibility of their brand on National Chicken Wing Day in the US. As I discussed in the show, they did grow their followers on Periscope as followed the brand account for the opportunity to win … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, How to use Periscope and Meerkat for business, Influencer marketing, Instagram, Live streaming for business, Marketing with Periscope, Online PR, Online reputation and safety, Social Business Tagged With: #TheSocialInfluencer, Affiliate marketing disclosures, Anker Official, FTC Guidelines, Influence marketing, Social media compliance, social media disclosures, Social media influencers, social media marketing

Social Media Disclosures – a primer for marketers and social media influencers

05/08/2016 By Krishna De 1 Comment

Social Media Disclosures – a primer for marketers and social media influencers

There is no question that brands are engaging with social media infleucners perhaps to give them a kick start with launching their presence on a new social media channel or to promote new products. I have referenced how brands worked with influencers in relation to live streaming in previous articles including the issue of there often being no … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, Influencer marketing, Online reputation and safety, Social Business Tagged With: FTC Guidelines, online reputation, Social media compliance, Social media disclosure, Social media influencers

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About Me

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

ABOUT ME

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

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You will find the resources on this site of assistance if you want to be more effective with your digital marketing, enhance your online visibility and manage your online reputation. Subscribe to my YouTube Channel, my podcast and my Alexa briefing for social media tutorials and the latest live streaming news and technology tips

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