Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Having a social media account hacked is more than stressful. Recently a friend of mine who is considered to be a social media influencer working with fashion and beauty brands, reached out to me as her Instagram account had been hacked. She asked if I knew how to report a hacked account. Here is the information I shared with her - this approach works as at … [Read more...]
In the battle for users, the main social media platforms are continuing to innovate and adopt new features.This week, Instagram made a significant move in the introduction of Instagram Stories which is rolling out to Android and iOS users. The access the update, make sure you have the latest app on your device.Looking at the top of my feed today I could … [Read more...]
As I wrote about earlier this week, I will be delivering a workshop about Instagram for business at the forthcoming New Media Europe meetup in Scotland. One of the topics I will be covering is how you can drive sales with Instagram. Today I watched a Periscope by Gary Vee whose work you may be aware of. His original video blog for Wine Library TV was … [Read more...]
If you are using Instagram in your visual marketing you may have been frustrated that if you post a video or image and make an error when typing your description in the post that there was no easy way to change it. With the latest release of the iOS Instagram app update on 10 November that was rectified. Now you can change the description - for example … [Read more...]
When it comes to visual marketing, Instagram is a great platform to both be inspired by and a platform that many big brands are embracing. So I was interested to see the new Halloween campaign from Target which launched today - check my Instagram post where I created an Instagram video about the campaign. Below you can see a similar curation in an … [Read more...]
In preparation for a series of digital marketing an visual content marketing programmes I am delivering over the next month for Irish food brands, I thought I would share some of the case studies we will be exploring. If you are not already using Instagram for your business, you may not be aware that Instagram currently has more then 200 million users … [Read more...]