Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Have you been hearing people talk about the new social networking app Peach?When I heard that Merriam-Webster had begun posting to Peach because of the ability to tell visual stories, I had to invest some time learning about it and exploring how the app works.Peach app has been developed initially for iOS but there is an unofficial app for Android called … [Read more...]
What was the last thing you did on your mobile phone? When I ask this question in the workshops I run, rarely is the answer that someone made or received a phone call.So the new data reported on recently from Comreg which reports that media downloads and uploads and social networking now takes up more traffic on Irish mobile phones than voice calls or text … [Read more...]
If you are using your smartphone of photography, videography and live streaming for business, you can improve the quality of the content by making sure your phone is stable by using a tripod. One of the challenges today is that many tripods are able to accommodate landscape or portrait photography and today many content creators need both, for example for … [Read more...]
How to you surf the web? Research that has just been published by the Irish price comparison and switching website, Switcher.ie suggests that 36% of Irish people are spending over 20 hours online per week. The research also found that a quarter of broadband users spend between 11-20 hours online in a typical week. The activities we are most … [Read more...]
If you have followed my content for a few years you will know I am a great supporter of the work that the Techspectations team at DCU do in bringing great speakers on the topic of digital communications to Dublin through their free conferences. I have also been fortunate to have been invited to speak several times at their social media events and … [Read more...]
If you are using mobile marketing in your organisation you will be interested in these results from surveys conducted by Constant Contact in the US and the UK earlier this year. Personally I find them hard to believe - for example 73 per cent of American respondents mentioned they use their mobile device for social media marketing but only 17 percent of … [Read more...]