Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Have you ever wondered how people are live streaming pre-recorded content? It may be that they are using tools such as Wirecast, vMix or BlueJeans (the latter two are tools I use for live streaming). I recently noticed a new feature had been added to a live stream tool I occasionally use that works in your browser and allows you to live stream pre-recorded … [Read more...]
Have you noticed people using their phone when driving and at the same time using Snapchat, Periscope, Facebook Live or one of the many mobile apps for live video? I recall being somewhat taken aback that people would do this when I first noticed this happening. I've even seen some very well known people live stream when driving. It's sometimes hard to say … [Read more...]
Every week on the Live Stream Insiders we cover the latest live stream news, technologies and case studies including featuring interviews with guests. Usually we have too many news items for the show however I make them available in the curation. I got to thinking that it may be helpful for people to read a little about the key news items and stories we … [Read more...]
You may have seen some individuals and organisations broadcasting Periscope live streams recently which seem to have more of a look and feel of a TV show or a live stream with pre recorded content and even banner graphics - and you can tell this is not because they have been pointing their camera at a screen. The reason we are seeing these types of streams … [Read more...]
A topic we regularly discuss on the Live Stream Insiders weekly show is the issue of live video platforms being a place that increasingly brands and businesses are collaborating with celebrities and social media influencers to help them attract an audience. This is the third in a series of in-depth articles about social media compliance and disclosures for … [Read more...]
One of the challenges when you are watching a live stream on Periscope is that the comments fly by really fast. This is a challenge whether you are the moderator of a live stream on Periscope or if you are the live streamer. This is where a free Chrome extension can help called BroadcasterPro. There have been other tools developed over the last eighteen … [Read more...]