Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Have you considered using Amazon Flash Briefings as a way to engage with new audiences? I have been including Flash Briefings in the workshops I deliver to communications professionals and have mentioned them to business contacts and clients. However organisations seem to be slow to adopt the platform. I thought I would therefore reach out to some friends … [Read more...]
Over the years I have written several articles on how to use Canva for your social media communications. As it is such a helpful free platform, I thought I would revisit the tool to highlight some features that will help you be more effective and efficient with your workflow when creating content for your internal or external communications, especially if … [Read more...]
With constant changes in the algorithm of social media platforms, you might be wondering what actions you can take to help you get more visibility for your campaigns? Here are five tips to help you optimise your communications plans for your next campaign beyond the ‘usual advice’ of: posting strategically at times and on platforms where your audience … [Read more...]
Having worked with the marketing and communications teams of several universities over the years, I am always interested in terms of how colleges are using digital and social media in terms of student recruitment. This year I had an additional vested interest, as my daughter had applied to university, so I have been even more accutely tuned into campaigns … [Read more...]
Earlier this year I shared about a new feature being introduced to Facebook Groups called Facebook Watch Parties - you can read the tutorial here. Facebook is continuing to test this and in the article below you will see screen shots of what you can expect when you get access to this feature for your Facebook Groups. Firstly, in your Group you may see an … [Read more...]
If you have not discovered the benefit of curating links online for personal reference, sharing with team members or colleagues and for research, you are certainly impacting your productivity. Over the years I have used and recommend many tools in my digital marketing workshops and in my social media marketing programmes for PR and communications … [Read more...]