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Inside Voice – Flash Briefings For Sports Marketing – Irish 101 Case Study

06/03/2019 By Krishna De Leave a Comment

Inside Voice – Flash Briefings For Sports Marketing – Irish 101 Case Study

Have you considered using Amazon Flash Briefings as a way to engage with new audiences? I have been including Flash Briefings in the workshops I deliver to communications professionals and have mentioned them to business contacts and clients. However organisations seem to be slow to adopt the platform. I thought I would therefore reach out to some friends … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, Inside Voice, Social Business Tagged With: Amazo Alexa, Content Marketing, Digital Marketing, Flash Briefing, Inside Voice, podcasting, Smart Speakers, social media marketing, Voice

How to use Canva v1 on desktop for your visual social media marketing

31/10/2018 By Krishna De Leave a Comment

How to use Canva v1 on desktop for your visual social media marketing

Over the years I have written several articles on how to use Canva for your social media communications. As it is such a helpful free platform, I thought I would revisit the tool to highlight some features that will help you be more effective and efficient with your workflow when creating content for your internal or external communications, especially if … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Featured Articles, Featured On Instagram, Internal Communications and Employee Engagement, Social Business, Visual Marketing Tagged With: Communications and engagement, Content Marketing, Digital Marketing, Employee engagement, How to use Canva, Internal communications, Online marketing, social media marketing, Visual content marketing, Visual Marketing

Five actions communications professionals need to have on their agenda for social media and digital marketing campaign success in 2019

21/09/2018 By Krishna De Leave a Comment

Five actions communications professionals need to have on their agenda for social media and digital marketing campaign success in 2019

With constant changes in the algorithm of social media platforms, you might be wondering what actions you can take to help you get more visibility for your campaigns? Here are five tips to help you optimise your communications plans for your next campaign beyond the ‘usual advice’ of: posting strategically at times and on platforms where your audience … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Corporate Communications, Featured Articles, Live streaming for business, Mobile Marketing, Online PR, Social Business, Social Video, Visual Marketing Tagged With: AI in PR, Alexa Skills, Artificial Intelligence and PR, Content Marketing, Corporate communications, Digital Marketing, Live stream for business, Live streaming, Messenger bots, Public Relations, social media marketing, Social Media Training, social video, Video marketing, Voice Search

Using Facebook Live for university student recruitment campaigns – an example from the University of Hull clearing campaign 2018

20/08/2018 By Krishna De Leave a Comment

Using Facebook Live for university student recruitment campaigns – an example from the University of Hull clearing campaign 2018

Having worked with the marketing and communications teams of several universities over the years, I am always interested in terms of how colleges are using digital and social media in terms of student recruitment. This year I had an additional vested interest, as my daughter had applied to university, so I have been even more accutely tuned into campaigns … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Facebook Marketing, Featured Articles, Live streaming for business, Social Business, Video Marketing, Visual Marketing Tagged With: A Level Results Day 2018, Communications and engagement, Content Marketing, Digital Marketing, Facebook Live, Live stream tips, Live streaming for universities, Social media, social media marketing, Social media marketing for universities, University Clearing 2018, University of Hull, University of Hull A level Results Day, Visual content marketing, Visual Marketing

How to host a Facebook Watch Party for your Facebook Group members – update May 2018

14/05/2018 By Krishna De Leave a Comment

How to host a Facebook Watch Party for your Facebook Group members – update May 2018

Earlier this year I shared about a new feature being introduced to Facebook Groups called Facebook Watch Parties - you can read the tutorial here. Facebook is continuing to test this and in the article below you will see screen shots of what you can expect when you get access to this feature for your Facebook Groups. Firstly, in your Group you may see an … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Facebook, Facebook Marketing, Featured Articles, Live streaming for business, Marketing with Facebook Live, Social Business, Social Video, Video Marketing, Visual Marketing Tagged With: Facebook for business, Facebook Groups, Facebook Live, Facebook Marketing, Facebook video marketing, Facebook Watch Parties, Facebook Watch Party, Live streaming, social media marketing, social video, Video marketing

How to save your curated content from Storify by importing it to Wakelet

07/05/2018 By Krishna De Leave a Comment

How to save your curated content from Storify by importing it to Wakelet

If you have not discovered the benefit of curating links online for personal reference, sharing with team members or colleagues and for research, you are certainly impacting your productivity. Over the years I have used and recommend many tools in my digital marketing workshops and in my social media marketing programmes for PR and communications … [Read more...]

Filed Under: Articles, Content Marketing, Content Marketing And Social Media Tips, Digital Publishing, Featured Articles, Featured On Instagram, Mobile Marketing, Online PR, Social Business Tagged With: Content curation, Content Marketing, Digital Marketing, Digital storytelling, Research, social media marketing, Storify, Wakelet

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About Me

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

ABOUT ME

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

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You will find the resources on this site of assistance if you want to be more effective with your digital marketing, enhance your online visibility and manage your online reputation. Subscribe to my YouTube Channel, my podcast and my Alexa briefing for social media tutorials and the latest live streaming news and technology tips

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