If you are creating your own visual content for marketing and have followed my articles, Tweets and even webinars then you will have heard me recommend Canva as a programme to help you creat your own images for digital communications, offline communications and social media communications.
Over the last eighteen months they have continued to evolve their offerings and the range of options for creating visual content based on theri templates ot uploading your own content is outstanding.
Now they are about to take their visual content creation platform to the next level with the release of Canva for Work.
I have been fortunate to have early access to the platform – I do not know what the investment will be at this time, but with one feature alone that I will give you a sneak peak of below you will save a lot of time and at the same time your visual content will be able to be more relvant to the platforms that you are using for marketing.
This feature is the ability to resize images in one click – in the image below you can see images I created really quickly resizing them for Facebook, Instagram, Pinterest, Twitter and YouTube.
There are a number of additional features that you will find help your team create compelling and impactful graphics. Don’t get me wrong, I am not suggesting you fire your designer – but there are times that you will need to supplment your visual content for example for social media posts and if you are a small business you probably have a limited budget.
I use a variety of tools to create content for my own and my clients and Canva is one that I use every week – sometimes every day.
So I highly recommend that you get onto the notification list for Canva for Work – you won’t regret it!