Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
How to you surf the web? Research that has just been published by the Irish price comparison and switching website, Switcher.ie suggests that 36% of Irish people are spending over 20 hours online per week. The research also found that a quarter of broadband users spend between 11-20 hours online in a typical week. The activities we are most … [Read more...]
Spending so much more time on Instagram this last year I thought I would use that as the platform to shource some of my favourite St Patrick's Day recipes and party inspiration. I hope these ideas help you put a little pzazz into your St Patrick's Day festivities. My frield Lia Griffith has outdone herself again with some lovely craft ideas on her … [Read more...]
The topic of happiness is proably not something you focus on daily - often it is just an emotion that creaps up on you. Over ten years ago, I studied the subject of positive psychology with American Psychologist Marty Seligman. If you are interested in the topic of emotional well being then I encourage you to check out the resources and books on the … [Read more...]
If you are looking for some different drinks to celebrate St Valentine's Day here are some cocktails you might want to try. Thanks to WHPR for sending the cocktail recipes to me on behalf of their client (and my previous employer!) Diageo - the spirits in the cocktails are all part of the Diageo Reserve Portfolio. Recipe For Bulleit Love & Spice … [Read more...]
How might you go about launching a new offer to the market for your product? Well here is an idea that has been implemented by Bord Gais Energy and I was lucky enough to be a recipient. Earlier this week, Bord Gais Energy launched an offer relevant for new electricity customers giving them a 10 per cent discount and €100 off their bill if they sign up to … [Read more...]
If you are interested in the important topics of building trust, managing reputation and developing a healthy culture in your organisation, then you will be interested in the forthcoming event taking place on 11 November 2014 in Dublin - The Responsible Business Forum. The event is Ireland’s largest Corporate Social Responsibility (CSR) Conference and the … [Read more...]