Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Over the last ten years when I have incorporated live video and audio into my digital communications workshops and documented examples of organisations through my tutorials about live streaming, there are times when live streaming an event or specific content is considered a little more challenging in terms of managing the response from the audience. I know … [Read more...]
If you are using live streaming as part of your communications, you may have wondered if your live stream always has to be live, or can you live stream a pre-recorded video? Over the years, we have seen this tactic being used for webinars where people can watch an 'evergreen' webinar that was previously recorded. It is actually a way many webinar … [Read more...]
Have you ever wondered how people are live streaming pre-recorded content? It may be that they are using tools such as Wirecast, vMix or BlueJeans (the latter two are tools I use for live streaming). I recently noticed a new feature had been added to a live stream tool I occasionally use that works in your browser and allows you to live stream pre-recorded … [Read more...]
I am fortunate that none of my family have been directly involved in the recent terror attacks in Manchester or London. However, having lived and worked in both cities during my career (including being in London at the time of the terorist attacks in the 1990's), these events do have an impact on me as I watch the news on and online. It is clear … [Read more...]
You may be aware that my first exploration of live video tools was almost ten years ago. Since then I have documented case studies of live stream examples for business and education use, written tutorials to help people use live video apps, spoken at conferences about how to build your brand with live video, hosted a weekly live show on the latest live … [Read more...]
This week on the Live Stream Insiders there were a number of interesting case studies using Facebook Live, YouTube live and Periscope including examples of 360 live streams. You can watch the replay of the Live stream Insiders show lower down in this article, or on YouTube. Every week on the show we cover the latest live video news, case studies and live … [Read more...]