Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
If you are using Facebook as part of your online marketing, I do hope you are using videos on your Page to increase reach and engagement. On the 4 March 2018, I noticed a new layout on one of my Facebook pages when going to edit a live stream. I have seen some changes in the last few weeks with the way that we upload captions to a Page for videos which then … [Read more...]
It can sometimes be challenging to find visually engaging images for presentations and all too many times I see speakers use really awful images or clip-art which detracts from their content no matter how good their presentation is. Over the years I have created and in some cases purchased images to use in my presentations from webinars to live streams and … [Read more...]
In my weekly live stream shows where I cover the latest trends in technology and case studies of live streams being used by organisations and entrepreneurs, I have frequently covered how they are bing used by musicians. Back in 2016 I covered how Barry Gibb of the Bee Gees pre-launched his last album on a 360 live stream hosted on YouTube. Elton John has … [Read more...]
Have you ever wondered how people are live streaming pre-recorded content? It may be that they are using tools such as Wirecast, vMix or BlueJeans (the latter two are tools I use for live streaming). I recently noticed a new feature had been added to a live stream tool I occasionally use that works in your browser and allows you to live stream pre-recorded … [Read more...]
If you are posting content to your social media channels, it is likely that you have tested and are using social media management tools to help you manage your content calendar. I use a number of tools and as they work for me, I don't usually investigate others as many of the platforms that have been released over the years are often more of an investment … [Read more...]
You are probably already aware of how important it is to add captions to your social videos, for example on Facebook as many people are watching with the sound off - learn more in this article about tips for successful video marketing on Facebook. I have previously covered a number of different ways to add captions to videos in previous tutorials, for … [Read more...]
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