Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
It seems that Irish businesses have still not truly embraced mobile and social live streaming and those that have leave a lot to be desired I am afraid with only a handful of notable exceptions. But today I was heartened to see Donal Skehan try out YouTube Live to live stream as it is the day of his new book launch. I came across the live stream as I … [Read more...]
As part of my series of case studies about how organisations are using Google Hangouts On Air, here is an example from United Airlines. They recently hosted a Google Hangout On Air to discuss the making of their inflight saftey video. You can see the video which was released in July below or on YouTube. The airline commented at … [Read more...]
I have covered previously how Google Hangouts on Air can be used by musicians and also by the entertainment industry to promote and sell tickets and products, and today One Direction, the boy band, hosted their Google Hangout On Air to promote their new album and tour. Unfortunately it was not without it's glitches. If you head over to the Google Plus … [Read more...]
I am always interested to see how organisations in Ireland are exploring Hangouts On Air, so I was delighted to see that University College Dublin (UCD) Graduate Studies have been using Hangouts On Air for a series of shows civering topics relevant to their students. For the next episode of the Visual Content Marketing Show I am delighted that Marian … [Read more...]
I am always interested to see how organisations in Ireland are using Gogle Hangouts as part of their marketing. EY Ireland support the Entrepreneur of the Year Award and as part of the promotion for the programme in advance of the 2014 awards that take place in October they have begun a series of TV shows on RTE that showcase some of the finalists. You … [Read more...]
If you have been following my content here on my blog for some time you will know that I have been exploring how organisations are using Google Hangouts for business including lead generation and social commerce. I use Google Hangouts On Air in my business both privately with clients and publically for events and in the last year I have been using them … [Read more...]