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25/01/2011 By Krishna De Leave a Comment

Finding The Fork In The Road – a new book about business partnerships (and a host of free bonuses)

Increasingly strategic partnerships are becoming important for building visibility in your chosen niche. that is an area we covered in the initial session of the Spotlight Mastermind programme yesterday. But partnerships in business do not always run smoothly. I had the opportunity to read a preview copy of a new book being launched today - Finding the … [Read more...]

Filed Under: Uncategorized Tagged With: Free stuff, marketing

23/01/2011 By Krishna De Leave a Comment

Word of mouth marketing – an introduction

Word of Mouth Marketing 101 - Part 1 of WOMMA/MRA Webinar Series View more presentations from Word of Mouth Marketing Association. WOM 101 - Understanding the Basics of Word of Mouth Marketing View more presentations from Word of Mouth Marketing Association. Referral & Recommendation Marketing: Fueling Growth through Your … [Read more...]

Filed Under: Uncategorized Tagged With: marketing

11/01/2011 By Krishna De Leave a Comment

Irish Wedding Industry Conference 2011 14 February 2011, Dublin

If you were planning a conference related to weddings I doubt there is a better day of the year than the 14 February to host it! The 2011 Ireland’s Wedding Industry Conference 2011 will be held on 14 February 2011 in the Crowne Plaza Dublin Northwood, Santry this year and I am delighted to have been asked to speak.This is the third annual Wedding … [Read more...]

Filed Under: Uncategorized Tagged With: Events, Ireland, marketing, social media marketing

18/11/2010 By Krishna De Leave a Comment

Infographic showing the value of an exisiting customer and how to retain clients

via flowtown.com A nice infographic showing the value of retaining customers versus attracting new customers - though we need to do both or our marketing pipeline will dry up. Source data on which the infographic is based is here. … [Read more...]

Filed Under: Uncategorized Tagged With: marketing, Research

18/11/2010 By Krishna De Leave a Comment

A great presentation on new consumer priorities and marketing ideas for 2011 by Peter Fisk

Brandscapes 2011+ View more presentations from Peter Fisk. This presentation caught my attention - I would love to have heard Peter's points of view connected to it. What thoughts does this inspire in the context of your marketing plan for 2011? … [Read more...]

Filed Under: Uncategorized Tagged With: Branding and Design, marketing

23/09/2010 By Krishna De Leave a Comment

Is your marketing and social media marketing on brand?

Having spent over 20 years working with corporate and consumer brands, when I set up my own organisation I realised that I not only needed to brand myself but also my small business. In fact I also then began to teach people how to do the same and I used social media to help me build visibility for my business and my own profile as a speaker and … [Read more...]

Filed Under: Uncategorized Tagged With: Branding and Design, entrepreneurs, Events, Free stuff, marketing, Personal Brand, Small Business

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About Me

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

ABOUT ME

As a brand journalist, digital marketing and social media speaker, strategist, educator and mentor, I write about the latest digital marketing trends and provide tutorials and resources to help you integrate digital technologies into your marketing, social selling, crisis management and employee engagement communications

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You will find the resources on this site of assistance if you want to be more effective with your digital marketing, enhance your online visibility and manage your online reputation. Subscribe to my YouTube Channel, my podcast and my Alexa briefing for social media tutorials and the latest live streaming news and technology tips

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