Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Earlier this year Search metrics published their 2013 search ranking factors for the US and the UK. They also created this infographic about the US data. In the research they undertook here are the factors they found to be of importance: - The number of backlinks remains of enormous importance - not only the quantity, but also the quality of links … [Read more...]
This week, the Irish Internet Association hosted an event in Dublin about the intersection of search engine marketing and social media. Here is a summary of the Tweets from the event with some resources listed that were referenced. thank you to all those who posted Tweets from the event. [View the story "When Search Meets Social" on Storify] … [Read more...]
Not new news but good to see some analytics on this on the importance of video and photos in Google Universal search results - see the original article here on Search Engine Land. Note - the data is for large metropolitan areas in the US. In summary from the research: YouTube was the number one video site that shows up for video results Google … [Read more...]
1. Aggregators & Scrapers Play an SEO Role Without Topsy and the countless Twitter scrapers, it's unknown how fast our pages would have been indexed. The aggregators and the scrapers contain two features which undoubtedly helped our URLs to rank in each Twitter experiment: Optimized Title Tags for the target phrase, i.e. … [Read more...]
For more details read the full post on Wordsream. … [Read more...]