Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
I typically cover case studies of using Google Hangouts On Air being used by organisations for lead generation, marketing and social selling, but I was on a Hangout earlier this week and we discussed a case study of college that I had worked with using Google Hangouts On Air. Another example I think you will find interesting is the use of mobile Hangouts … [Read more...]
If you have been exploring the use of the new Showcase App in Google Hangouts On Air as you host your own live streaming events you will be aware that some people are finding it really helpful, but others find it a challenging tool to use, predominantly as their audience on Google Plus event pages are used to being able to watch a show and comment at the … [Read more...]
As I wrote about last week, Google has released their new Showcase App for all hosts of a Google Hangout On Air. One organisation that swift to put the new app to use was Fox News who hosted a Hangout On Air to promote the forthcoming AS Roma and Manchester United match. You will find the Fox Sports Hangout on Air here - note when you click the video it … [Read more...]
You may be following my recent Hangouts On Air and articles where I have referenced a test that was being doing with what was being called the 'Promotions App' which provided similar options to Shoppable Hangouts previously hosted by large ecommerce brands. So I was delighted to see that the App has now been released and is available for all hosts of … [Read more...]
If you have been following my Visual Content Marketing show you will know that I reecently hosted a Google Hangout all about a tool to help you be more effective with your Google Plus Circle management - you can find the recording of the show here. Today I want to share with you a turorial about how to add people who attended your Google Hangout to your … [Read more...]
In this series of exploring how brands and organisations are using Google Hangouts for business, a recent example you will want to explore especially if you are in the business of sports is that helpd by Nike Football called #AskZlatan. The promotion states: The world is invited to a liveGoogle+ Hangout with Zlatan, one of the riskiest footballers in the … [Read more...]