Krishna De's Strategic Communications Insights
Content Marketing, Social Media And Live Video For Corporate Communications And Digital Marketing Success
Have you ever wondered how to achieve an engaging background for your live streams without having to go to the expense of installing a green screen or have a 'set' in a studio or your office that you can use for all your online live streams and meetings? You might wonder why having a relevant and professional background matters? Only recently on an episode … [Read more...]
Over the years I have written several articles on how to use Canva for your social media communications. As it is such a helpful free platform, I thought I would revisit the tool to highlight some features that will help you be more effective and efficient with your workflow when creating content for your internal or external communications, especially if … [Read more...]
If you have been looking for a free and easy solution to create memes from your images, videos or gifs on desktop then read on for a tutorial about a new tool that is available to us to use and is un-watermarked. In the visual marketing programmes I deliver for internal and external communications professionals, one of the challenges cover is how to get … [Read more...]
Have you considered using live streams for 'town hall' style events? That is the use case that the new live stream platform Talkin has been developed around which they call a live Twitter Townhall app. The platform was developed to deliver video to any user under 1 second latency so it it is pretty close to real time live video. What I was particularly … [Read more...]
Having worked with the marketing and communications teams of several universities over the years, I am always interested in terms of how colleges are using digital and social media in terms of student recruitment. This year I had an additional vested interest, as my daughter had applied to university, so I have been even more accutely tuned into campaigns … [Read more...]
If you are using live video as part of your communications plan, you may have considered using YouTube live. In recent months it has become possible to live stream with your mobile using the YouTube app, but YouTube is a little more complext from your desktop - until now. As announced this week, you can now go to youtube.com/webcam OR click on “Go live” in … [Read more...]